Magnum celebrates 25 years of Magnum Pleasure!

Magnum celebrates 25 years of MagnumPleasure this year! Unilever is celebrating the 25th anniversary of its flagship Magnumice-cream brand with a packaging refresh and £13m marketing campaign to reinforceits premium credentials. 

This (coupled with the glorioussunshine) has inspired us to take a look at ice-cream advertising  ofyesteryear- feast your eyes on these, then go and cool off with an ice-cream!